Cost per click, popularly known as pay per click, is an online promotional model used to direct traffic to websites. In this model, publishers (such as Google) get paid by advertisers whenever an ad is clicked.

There may be several reasons why you won't see your ads. One of the reasons could be your daily budget is exhausted at the time of your search. Another reason could be Google has stopped showing the ad on your computer. This occurs when you have already searched for the ad from your system, viewed it and not clicked it. Geographic criteria set up for your ad may be another reason for your inability to see your own ad.: or If you want to check if your campaigns are running properly, you can easily access our Client Dashboard. We ensure all our clients have login access to their Google Ads account. To make sure you are getting impressions and clicks for the keyword you are trying to search, you can easily log in to check the data. Alternatively, to see if your ad is showing up, you can also use the Google Ad Preview Tool to put yourself in a different location from a different computer (or specific device). You can get in touch with us if you have questions on how to do this.

As a Google ads management organization, each of our PPC Management packages has a monthly ad spend range and management charges. Our PPC packages are designed in such a way that it allows our clients to be charged directly by the search engine for their ad buys. 247LiveIT collects the management fee at the beginning of every monthly cycle. Both the charges are reflected in the Client Dashboard and a monthly report is emailed to you.